Mar 13

Meet Will. He's the new guy.

By Terra Speakers | Tags: , , ,

Meet Will. Will Hallett is our new Community Outreach Specialist, which is what was once known as “Sales Guy” way back in the 20th Century. He will be joining Joel in reaching out to our existing community, as well as helping to expand upon our sales efforts. Will is a good guy — his background is in the marine industry, which means good things for his knowledge of all needs... Read More »

Oct 15

4 tips for improving CI and CE sales performance

By Terra Speakers | Tags: , , , , ,

Beyond (A)lways (B)e (C)losing Several of us at Terra grew up in the audio business of long ago. We spent our formative years taking care of customers in fondly remembered audio stores, a retail concept certainly on the wane today. Because there was substantial consumer interest in getting the best audio performance for the money, salesmanship was top priority. The best sales people were... Read More »

Jan 17

Are you suffering from Seasonal Affective (sales) Disorder?

By Terra Speakers | Tags: , , , , , , ,

Even in those areas where Winters are relatively mild, installations of outdoor residential audio slow down. And in those areas where Winter really takes hold, outdoor sound sales pretty much slow to a trickle along with most installations based around new construction and remodeling. Winter doesn't affect all areas the same way. For those living along the Southern tier of the US,... Read More »